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 > Capilano University > Programs & Courses > Capilano School of Business > Programs > Retail Marketing at Cap
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Retail Marketing at Cap

This program offers the student some unique options for those interested in the retail marketing side of business and can be a stand-alone pathway to an exciting career in retail marketing. It can also be substituted for year one of the Business Administration diploma program. This program integrates classroom study with related on-the-job experience and skills.

Our instructors bring practical, up-to-date business knowledge to the classroom, sharing the expertise that has made them successful in the business community. Courses focus on marketing as it pertains to the retail sector such as retail technology, strategic retail buying, event marketing and store management. Class size is limited, which allows faculty to maintain direct contact with all of their students. You and your peers will move through the 8 month program together.

Upon successful completion of the RMCP program, a student could then go on to complete the Business Administration Diploma requirements taking the courses listed in year two of the Business Administration Diploma  program with a Retail Marketing Option.

View the Retail Marketing Certificate Program (RMCP) in the online calendar.

Awarded following successful completion of 30 credits (10 courses). Successful completion enables transfer into the second year of the business Diploma program and the business Degree program.


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